The BBC is a unique institution, owned by the British people and independent of political and commercial interests.

The BBC's purpose - largely unchanged in 80 years - is to enrich the life of every person in the UK with programmes that inform, educate and entertain.

The BBC is a major force in UK society, contributing through its programmes and services to the quality of life in our society as a whole. But in order to do this successfully, it must be inclusive and also strive to consistently offer value for people as individuals. It should touch people's lives in ways that contribute fundamentally to their individual enjoyment, self-fulfilment and ability to participate in our society.